Objectives:
• Demand Generation - Lead generation through all campaigns.
• Content development, Media buying, and execution.
• Enhance social media presence.
• Translation series, that included French.
• Highlight the benefits of using clamp-on flow measurement.
• Content development, Media buying, and execution.
• Enhance social media presence.
• Translation series, that included French.
• Highlight the benefits of using clamp-on flow measurement.
Clamp-on demand generation campaign - display advertising and Google AdWords
The core objective for this campaign was to create awareness around clamp -on flow measurement, and the benefits of choosing it. We used our recently created, series of infographics, as well as developing a series of display banners, from which to execute with.
Demand generation - Linkedin Campaign
France, is a key region for this product, so along with the english campaign, we also developed and translated a tailored message for the French market.
Landing page
A key part of this campaign was to generate leads. Using our infographics, and social media posts as a lure, we added in a custom landing page, to capture all interest.
Focus Regions
